Editorial Blog Calendar Manager

Content teams publish blog posts and never look at them again, unknowingly maintaining a growing library of decaying content that drains crawl budget while a handful of articles drive nearly all traffic with no systematic review triggering updates

SEO content managers spend 30 to 60 minutes building each content brief by manually reviewing SERP results, pulling competitor headings, and researching NLP terms, creating a bottleneck that limits how many briefs they can produce per week

Content agencies email content briefs to clients as Word documents or Google Docs links, collecting feedback in comment threads and email replies that are unstructured, hard to act on, and regularly delay writing start by days waiting for client sign-off